In this upcoming presentation, the team from Anania Media will explore video marketing, from identifying the purpose of a video, to DIY our outsourced production to promoting your video content. Attendees will also receive some helpful tips for diving into the world of video marketing.
May 22, 2019 8:30 to 10 am
Husson University Westbrook Campus + Online
Food / Beverages (caterer): Breakfast provided
Who Should Attend:
– Communications, Marketing and PR professionals looking for new insights
– PR & Communications managers, trainers, coaches and mentors
– Entry-level PR & communications professionals
– Journalism, Communications, Marketing and PR students
Presenter: Suzanne Spruce Associate Vice President and Chief Communications Officer, Northern Light Healthcare
Online or in Bangor: Transformation Thursday: A Rebrand Story
Event Sponsor: OTELCO
Learn the strategies one healthcare system recently employed to rebrand itself to represent the integrated and statewide system they have become. This effort went far beyond a new logo to identify how to create a clear and unified experience both internally and externally across the organization and the state of Maine.
You’ll hear about the brand promises, elements, signage, training of 350 brand ambassadors, key performance indicators and more.
Location: Dyke Center for Family Business at Husson University, Bangor