Professional Development

MPRC offers regular Professional Development programs designed to give PR, marketing and communications professionals the tools, knowledge and training to succeed in their fields.
As a statewide organization, we strive to make programming available across Maine in either Bangor, Lewiston/Auburn, MidCoast or Greater Portland throughout the year, many of which are available via live stream. From seminars and roundtables to our Annual Conference held in October, topics range from branding or crisis communications to digital marketing or leadership best practices, to name a few.
Upcoming 2019 Events
Video Marketing: DIY Video Production
         + When to Work with a Video Production Company
Event Sponsor:

In this upcoming presentation, the team from Anania Media will explore video marketing, from identifying the purpose of a video, to DIY our outsourced production to promoting your video content. Attendees will also receive some helpful tips for diving into the world of video marketing.

May 22, 2019 8:30 to 10 am
Husson University Westbrook Campus + Online
Food / Beverages (caterer): Breakfast provided

Who Should Attend:
– Communications, Marketing and PR professionals looking for new insights
– PR & Communications managers, trainers, coaches and mentors
– Entry-level PR & communications professionals
– Journalism, Communications, Marketing and PR students

Recent 2019 Events
Thursday, April 4

Presenter: Suzanne Spruce Associate Vice President and Chief Communications Officer, Northern Light Healthcare

Online or in Bangor: Transformation Thursday: A Rebrand Story

Event Sponsor:  OTELCO

Learn the strategies one healthcare system recently employed to rebrand itself to represent the integrated and statewide system they have become. This effort went far beyond a new logo to identify how to create a clear and unified experience both internally and externally across the organization and the state of Maine.

You’ll hear about the brand promises, elements, signage, training of 350 brand ambassadors, key performance indicators and more.

Location: Dyke Center for Family Business at Husson University, Bangor