Development for Non-Profits
Not-for-profit organizations and educational institutions typically rely heavily upon fundraising in order to provide the revenue necessary to continue operations. One of the keys to this is ensuring that the public is kept advised of the organization’s activities and success stories.
Public Relations professionals in this space – both in-house and agency-based – focus heavily upon identifying relevant stories about these organizations for the larger community. A wide variety of tactics are used, including but not limited to media relations, guest speaking, guest op/eds, annual reports and newsletters.